DRIVING REGISTRATION AND ATTENDANCE
Virtual Event Promotions
1
EVENT LANDING PAGE
Whether readers learn about the Virtual Event after visiting DZone.com or in an email, they will be taken to an event landing page that details:
- A description of the event and topics to be discussed
- Speakers
- Date and time of the event
- Registration form
- Sponsor logo(s)

2

DZone members will learn about the upcoming event in their inbox. They may receive this as placements in DZone newsletters such as the Daily Digest or Weekly Digest, or as a dedicated email with the full event description.
3
POP-UPS AND TARGETED DISPLAY
We'll drive traffic to the landing page with targeted display ads and website pop-ups that entice DZone visitors to save their seat at the event.
